Top 5 Best Kids' Haircare Brands in 2025
We review the top 5 kids haircare brands so you choose the right one!
Best Kids' Haircare
Updated: 25 September, 2025
Finding the perfect haircare products for your little one can be a challenge. Kids' hair is delicate, requiring gentle yet effective formulas that keep their locks soft, tangle-free, and healthy. With so many brands available, it’s essential to choose those that prioritise natural ingredients, safety, and fun! After reviewing top kids' haircare brands, we’ve ranked the best options to help parents make informed choices.
Australian Kids Haircare Brands Reviewed
1. Mimi Haircare – The Ultimate Haircare for Kids πŸ†
$17.95
(FAVOURITE HAIRCARE FOR KIDS!)
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Jessie Townsend
Verified
I was very sceptical at how good Mimi hair wash would be as my two girls have very thick hair that is frizzy and knots so easily. All I can say is wow! So easy to wash their hair onto using one product and it combs through their hair like a breeze! Their hair is soft and knot free and much less hassle on wash nights now. I'm converted!
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Bell
Verified
I was struggling with my 2 year old daughter's hair. It was always knotty and she hated getting it washed and brushed. When it was washed it didn't feel soft like it should have- I was using reputable baby shampoo brands. Since using Mimi her hair texture has completely changed. It's soft, easier to brush, smells nice and she's happy to have her hair washed. It has been a game changer for me.
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MegChipp
Verified
Despite smelling amazing, the solution is so smooth and nice on the hair. It was so easy to brush my fussy toddlers hair afterwards. I won't use anything else again!
Why We Love It:
Mimi Haircare stands out as the top choice for kids' haircare in 2025. Designed specifically for young scalps, Mimi Haircare offers a hair wash and detangler made from plant-based, natural ingredients that are safe and effective. Their formulas are dermatologist-approved, hypoallergenic, and free from sulfates, parabens, and artificial fragrances. Plus, they are tear-free, ensuring a gentle wash that won’t sting little eyes.
Top Features:
β€’ Plant-Based Formula – Made with Sunflower Seed Oil, blueberry and coconut extracts, their hair wash formula deeply nourishes and hydrates hair naturally.

β€’ Sulfate-Free & Gentle – A non-toxic formula that cleanses without stripping natural oils, perfect for kids’ sensitive scalps.

β€’ Tear-Free & Mild – Specially designed to be gentle on the eyes, making bath time stress-free.

β€’ Naturally Scented – Infused with light, natural fragrances derived from essential oils rather than artificial fragrances.

β€’ Eco-Conscious Packaging – Sustainability is a key focus, with recyclable bottles and cruelty-free practices.
Pros:
βœ… 100% natural, plant-based ingredients
βœ… Sulfate-free and tear-free for gentle cleansing
βœ… Effective detangling and moisturising properties
βœ… Free from artificial fragrances and harmful chemicals
βœ… Eco-friendly and cruelty-free brand
βœ… Available online at mimihaircare.com.au, at Chemist Warehouse and Big W
Cons:
❌ Due to high demand, stock is often limited
❌ Limited availability in some regions
2. Twiddl – Playful Haircare for Kids
$24.95
Why We Love It:
Twiddl makes haircare fun with its colourful packaging and fruity scents. Their shampoos and conditioners are sulfate-free, ensuring a gentle cleanse without stripping moisture. Plus, their hair mousse is a hit for easy styling without stickiness.
Pros:
βœ… Made specifically for kids with curly hair
βœ… Fun scents and packaging
βœ… No sulfates
Cons:
❌ Not suited to all hair types
❌ Some parents report a sticky residue with treatment products
❌ More expensive than competitors
3. No Nasties Kids – Pure Styling
$23.95
Why We Love It:
No Nasties Kids specialise in natural, plant-based hair styling products designed specifically for children. Their SLiCK KiDSβ„’ range offers hair sprays and hair pastes free from harsh chemicals, making them great for sensitive young scalps.
Pros:
βœ… Natural, plant-based ingredients
βœ… Free from synthetic fragrances and parabens
βœ… Suitable for sensitive scalps
Cons:
❌ Limited to styling products; no shampoos or conditioners
❌ Availability may vary by region
4. Bloom Squad – Botanical Goodness for Little Locks
$24.95
Why We Love It:
Bloom Squad is a brand focused on naturally derived ingredients and essential oil-infused haircare. Their nourishing conditioners work well on dry, tangled hair, and their mild formulas make them great for everyday use.
Pros:
βœ… High-quality botanical ingredients
βœ… Great for dry and curly hair
βœ… Essential oil-infused formulas
Cons:
❌ More expensive than competitors
❌ Limited product range
5. Palmolive Kids – Affordable & Well-Known
$6.00
Why We Love It:
A household name, Palmolive Kids provides a budget-friendly option for parents looking for effective haircare. Their 2-in-1 shampoo and conditioner makes bath time quick and hassle-free.
Pros:
βœ… Budget-friendly
βœ… Convenient 2-in-1 formulas
βœ… Widely available
Cons:
❌ Contains sulfates and other harsh chemicals
❌ Contains synthetic fragrance
❌ Less nourishing for dry or curly hair
6. OC Naturals – Nature-Based Haircare
$4.00
Why We Love It:
OC Naturals prides itself on using naturally derived ingredients in its kids' range. Their shampoos and conditioners are free from parabens and synthetic dyes, making them a safe choice for little ones.
Pros:
βœ… Paraben-free
βœ… Gentle on scalps
βœ… Mild, pleasant scent
Cons:
❌ 3-in-1 products may not clean, condition, and hydrate as effectively as dedicated formulas
❌ Contains synthetic fragrance
❌ Contains harsh sulfates
Final Verdict: Mimi Haircare Reigns Supreme
When it comes to kids' haircare, Mimi Haircare takes the top spot thanks to its premium plant-based ingredients, sulfate-free formula, lower cost compared to competitors and tear-free experience. Whether you’re looking for a nourishing shampoo, an ultra-gentle detangler, or a natural styling product, Mimi Haircare delivers on all fronts.
For parents seeking the best for their child's hair, Mimi Haircare is the ultimate go-to brand in 2025.πŸ’–